LinkedIn Eco Effort

The objective was to eliminate the use of disposable plastic water bottles from LinkedIn's facilities and to educate their employees about the benefits of being ecologically-minded. Worldwide, 2.7 million tons of plastic are used each year to make water bottles but in the U.S., less than 20 percent of these bottles are recycled. This led LinkedIn to distribute re-usable water bottles along with a custom card that highlighted the environmental benefits of re-using their bottles.