The objective was to promote the vast solutions offered by AIG Environmental® to clear up the environment. Almost every industry has pollution exposure, making environmental insurance a core line of coverage that the standard client cannot risk being without. With over 25 years of environmental liability experience, AIG Environmental is at the forefront in the creation of insurance products that anticipate these environmental risks. To emphasize the problems and the products that AIG Environmental offers, a puzzle made of recycled cardboard was used to promote their solutions.
Environmental Seed Packaging
The objective was to mail an eco promotion in an equally environmentally friendly package. Recycled paper materials weren't enough because it still ended up as waste material. After exploring many unacceptable options that were readily available we decided to create our own. By making packaging constructed from recycled paper cardboard mixed with seeds, the box was then planted to grow an herb garden. This product is now a very popular instrument for packaging environmental promotions, fostering nature and simultaneously reducing waste.
LinkedIn Eco Effort
The objective was to eliminate the use of disposable plastic water bottles from LinkedIn's facilities and to educate their employees about the benefits of being ecologically-minded. Worldwide, 2.7 million tons of plastic are used each year to make water bottles but in the U.S., less than 20 percent of these bottles are recycled. This led LinkedIn to distribute re-usable water bottles along with a custom card that highlighted the environmental benefits of re-using their bottles.
Palm Eco Friendly Totes
To promote their new eco-friendly initiatives, Palm wanted to offer free reusable tote bags to reduce the consumption of plastic and paper bags due to their effect on the environment. As consumers use these reusable bags over and over it provided Palm with a highly cost effective advertising tool that additionally promoted the company's integrity.
Welcome to Jack Nadel Eco-Friendly Case Studies.
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or browse through all of our efforts below.
