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| Subaru Forester Promo |
| The Subaru brand's marketing strategy is a "grass roots" style...community events, festivals, garden shows, sponsoring marathons or bicycle rides/races, etc. This is especially true when marketing the new Forester vehicle - their customer base has come to DEMAND it. The objective was to create a promotional item to cost-effectively reach this audience while keeping with their "tree-hugger" sense of purpose. |
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